New Luxury Watches Report: Switzerland "Maurice Lacroix" name, the combination of decades of experience in producing high quality watches. Glorious history, began in 1961, in Zurich, Desco Von Schulthess AG acquired the town of Jurassic province Saignelégier watch parts of a plant to produce an exclusive brand for the domestic and overseas markets.
In 1975, the first one to "Maurice Lacroix" named Maurice Lacroix available in Austria, from laying the foundation for future success. Emmy the following year in recognition of the Spanish market. Four years later, Maurice Lacroix Sales Centre in Germany. In the two decades after its first product launch, that in 1995, Maurice Lacroix successfully open the U.S. market, and establish a global distribution network. The fall of 2001, originally part of the Desco Von Schulthess AG company, a division of Maurice Lacroix SA, formally registered as an independent company. In 2002, Maurice Lacroix opened a subsidiary in the UK, the target for the development of international business to find the ideal base.
Everywhere advertised in the long history of Swiss watchmaking industry, Le Meridien be an exception in Switzerland, his success depends on the sensitivity of the market and technology innovation. For many Sanshierli the salt of the earth strata, the Le Meridien brand image seems to have more personal significance: the growth of a journey to share the same brand, also reflects a youthful burst of energy and vitality.Today, with 220 employees, Maurice Lacroix, and its products in 45 countries around the world, more than 4,000 designated high-level watch shop on sale of its domestic and international One of the remarkable achievements of the Swiss watch brand. Maurice Lacroix are few independent Swiss watch one of the plant, not only in Germany, in her high-end watch market firmly in the leading position, but also extremely popular in the United States. Evolution of the most admirable is that Maurice Lacroix is still produced in the Saignelégier own case, this phenomenon in terms of the Swiss watch factory can be said to be rare.
Maurice Lacroix is on the watch, 2005 was the year of double happiness, only the thirtieth anniversary of its first watches come, but it is also the crown jewels of its making - the 15th anniversary of the birth of Potter series. Basel Watch Fair in 2005, in order to commemorate this special significance of the moment, Maurice Lacroix to launch two limited edition ingenuity in the form of watches - moon phase Tourbillon back watch and the watch back to its history of watches and clocks has added a new classic moment. In 1961, the year, the parent company of Maurice Lacroix - Desco von Schulthess AG acquired the town of Jurassic province Saignelégier watch parts of a plant, began production of an exclusive watch brand sold to domestic and overseas markets.
In 1975, Desco von Schulthess AG produced in Austria, first to "Maurice Lacroix" (Maurice Lacroix) named watches from Maurice Lacroix was born. The next year, Maurice Lacroix began to enter the Spanish market, and quick success. In the ensuing two decades, Maurice Lacroix established a smooth flow of the global sales network, and its rapid rate of expansion of amazing.
In 1979, Maurice Lacroix set up distribution centers in Germany; 1980 to 1981, the Maurice Lacroix by Desco von Schulthess AG's branch presence in Australia, Sydney and Melbourne markets; 1983, Maurice Lacroix to enter the Swiss market; 1986, stationed in Dutch market; 1987, the British market; 1989 to 1990, Maurice Lacroix re-integration of the Far East and South Pacific sales network, successfully entered Japan, Hong Kong, Singapore, Malaysia and Thailand markets; 1990, Maurice Lacroix from Saudi Arabia began to open up the Arab Middle East; in 1995, Maurice Lacroix set up branch offices in the United States; 2002, Maurice Lacroix set up branch offices in the UK, from its goal of international business development to find the ideal base. Time to 2005, Maurice Lacroix are sold in more than 60 countries around the world about 4,000 senior watch shop, there are around 150,000 only Maurice Lacroix watch factory from Saignelégier sales around the world.
In the expanding and consolidating its sales network, Maurice Lacroix is also the expansion of its production, not only acquired in 1989 of the case at Saignelégier factory, and in 1994 to 1995, investing millions of Swiss francs Updated and expanded the production scale Saignelégier watch factory. To meet the growing needs of the global market in 1999, Maurice Lacroix update again Saignelégier case factory equipment and technology. In 2000, Maurice Lacroix further expansion of the assembly equipment, the establishment of information and training center, in February 2003, new equipment has been updated since then to plant a Maurice Lacroix watch the industry's leading advanced plant.
In 1998, Maurice Lacroix formally enter the Chinese market since launching fierce offensive. July 26, 2003, Maurice Lacroix signed a contract with Taiwanese singer Jeff Chang, a Maurice Lacroix Jeff Chang and Hong Kong in China's spokesperson. June 1, 2004, Maurice Lacroix men's group with the world tennis number one Roger Federer in close partnership contract signed in Zurich, the two sides began a five-year cooperation, the year in September, Maurice Lacroix watch Federer quickly introduced the first watch, and Federer's return is significant in a variety of award ceremonies and occasions in the United States should Peidai Yi watch.
In 2001, Maurice Lacroix that is the crucial year, in March, Philippe C. Merk, Mr. Lacroix served as Chairman of the Board; October 1, originally part of the Desco Von Schulthess AG company's officially registered as a Maurice Lacroix independent company, from Maurice Lacroix started a new development journey.
Maurice Lacroix is on the watch, although still very young, but had no effect on it is to watch the industry as "Tomorrow classic" long-cherished wish. And the trend no matter how things change, Maurice Lacroix has not changed its goals, that is, the quality of design and passion for quality.
In 1975, the first one to "Maurice Lacroix" named Maurice Lacroix available in Austria, from laying the foundation for future success. Emmy the following year in recognition of the Spanish market. Four years later, Maurice Lacroix Sales Centre in Germany. In the two decades after its first product launch, that in 1995, Maurice Lacroix successfully open the U.S. market, and establish a global distribution network. The fall of 2001, originally part of the Desco Von Schulthess AG company, a division of Maurice Lacroix SA, formally registered as an independent company. In 2002, Maurice Lacroix opened a subsidiary in the UK, the target for the development of international business to find the ideal base.
Today, with 220 employees, Maurice Lacroix, and its products in 45 countries around the world, more than 4,000 designated high-level watch shop on sale of its domestic and international One of the remarkable achievements of the Swiss watch brand. Maurice Lacroix are few independent Swiss watch one of the plant, not only in Germany, in her high-end watch market firmly in the leading position, but also extremely popular in the United States. Evolution of the most admirable is that Maurice Lacroix is still produced in the Saignelégier own case, this phenomenon in terms of the Swiss watch factory can be said to be rare.
Maurice Lacroix is on the watch, 2005 was the year of double happiness, only the thirtieth anniversary of its first watches come, but it is also the crown jewels of its making - the 15th anniversary of the birth of Potter series. Basel Watch Fair in 2005, in order to commemorate this special significance of the moment, Maurice Lacroix to launch two limited edition ingenuity in the form of watches - back sheets and moon phase watchs tourbillon back to its history of watches and clocks has added a new classic moment. In 1961, the year, the parent company of Maurice Lacroix - Desco von Schulthess AG acquired the town of Jurassic province Saignelégier watch parts of a plant, began production of an exclusive watch brand sold to domestic and overseas markets.
In 1975, Desco von Schulthess AG produced in Austria, first to "Maurice Lacroix" (Maurice Lacroix) named watches from Maurice Lacroix was born. The next year, Maurice Lacroix began to enter the Spanish market, and quick success. In the ensuing two decades, Maurice Lacroix established a smooth flow of the global sales network, and its rapid rate of expansion of amazing.
In 1979, Maurice Lacroix set up distribution centers in Germany; 1980 to 1981, the Maurice Lacroix by Desco von Schulthess AG's branch presence in Australia, Sydney and Melbourne markets; 1983, Maurice Lacroix to enter the Swiss market; 1986, stationed in Dutch market; 1987, the British market; 1989 to 1990, Maurice Lacroix re-integration of the Far East and South Pacific sales network, successfully entered Japan, Hong Kong, Singapore, Malaysia and Thailand markets; 1990, Maurice Lacroix from Saudi Arabia began to open up the Arab Middle East; in 1995, Maurice Lacroix set up branch offices in the United States; 2002, Maurice Lacroix set up branch offices in the UK, from its goal of international business development to find the ideal base. Time to 2005, Maurice Lacroix are sold in more than 60 countries around the world about 4,000 senior watch shop, there are around 150,000 only Maurice Lacroix watch factory from Saignelégier sales around the world.
In the expanding and consolidating its sales network, Maurice Lacroix is also the expansion of its production, not only acquired in 1989 of the case at Saignelégier factory, and in 1994 to 1995, investing millions of Swiss francs Updated and expanded the production scale Saignelégier watch factory. To meet the growing needs of the global market in 1999, Maurice Lacroix update again Saignelégier case factory equipment and technology. In 2000, Maurice Lacroix further expansion of the assembly equipment, the establishment of information and training center, in February 2003, new equipment has been updated since then to plant a Maurice Lacroix watch the industry's leading advanced plant.
In 1998, Maurice Lacroix formally enter the Chinese market since launching fierce offensive. July 26, 2003, Maurice Lacroix signed a contract with Taiwanese singer Jeff Chang, a Maurice Lacroix Jeff Chang and Hong Kong in China's spokesperson. June 1, 2004, Maurice Lacroix men's group with the world tennis number one Roger Federer in close partnership contract signed in Zurich, the two sides began a five-year cooperation, the year in September, Maurice Lacroix watch Federer quickly introduced the first watch, and Federer's return is significant in a variety of award ceremonies and occasions in the United States should Peidai Yi watch.
In 2001, Maurice Lacroix that is the crucial year, in March, Philippe C. Merk, Mr. Lacroix served as Chairman of the Board; October 1, originally part of the Desco Von Schulthess AG company's officially registered as a Maurice Lacroix independent company, from Maurice Lacroix started a new development journey.
Maurice Lacroix is on the watch, although still very young, but had no effect on it is to watch the industry as "Tomorrow classic" long-cherished wish. And the trend no matter how things change, Maurice Lacroix has not changed its goals, that is, the quality of design and passion for quality.
Article Source: http://www.newsheart.com
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