Well-known French Fashion Brand - Dior

Dior is a well-known French fashion consumer brands. Dior company mainly engaged in women's, men's, jewelry, perfumes, cosmetics and other luxury goods. The men's brand is now an independent for the Dior men's.

Historical Christian Dior was born in 1905 in Normandy, France, "Dior" in French is "God" (Dieu) and the "gold" (or) the combination of the brand Dior gold later became the representative of the most common color. Dior is not a fashion design background, graduated from the Paris Institute of Political, but also as an entrepreneur son, his passion for art has never faded. Been drifting in the fashion field, the 1946, have reached the fourth decade of Dior Avenue Montaigne in Paris, only to open its first store personal clothing.

Since inception in 1946, has been synonymous with gorgeous and elegant. Whether in fashion, cosmetics or other products, CD has been ranked as the top in the fashion hall.

In 1935, the early independence, Dior has gone through a very dark time. He had a small daily newspaper advertising in search of work opportunities, he did not have a fixed address, sometimes living with friends, sometimes sleeping in the streets, hungry for a meal, eat a meal and eventually got tuberculosis. Nevertheless, Dior never collapse under. One day when they can not work Dior into deep adversity, a fashion industry friend suggested that he painted a number of fashion design, the plan has become very popular. Each design is fully revealed his unique talent show, he firmly grasp the dynamics of life, so in every design is brought to life.

In 1937, he finally became "Pignet" the company's fashion designers. At this time, the outbreak of World War II, Dior was forced to leave Paris with their families. When he return to Paris, his "Pignet" a fashion designer's position has been replaced by others, he had become an assistant. Dior was over and he has friends all around a successful career, the turn of Dior make things happen. Years of trying and failed to make the maturing Christian Dior, he clearly aware of her own talent. He was a born designer, from the never studied tailoring, sewing skills, but the concept of cut clear in their minds, feel they are very sensitive to the ratio.

Dior himself once said: "Fragrance is a door leading to the new world, so I chose to make perfumes, even if you only stay for a while in the bottle next to, you can feel the charm of my design, I dress up every emit a dim women are attractive Elegant, personalized perfume is an indispensable complement of women, it can only embellishment my clothes, and making it perfect, it makes women with fashion style of thousands. "

In 1973, the Dior company that set up their own R & D center Yan United States, they have nearly 200 researchers, biologists, physicians, pharmaceutical scientists with a global network of more than 20 university research centers and scientific institutions to work together to Yan and technology innovation and the forefront of U.S. efforts. For each of their products, touch has been the emphasis Dior, is that they insist on the same tradition. Silky touch, beautiful skin and charming aroma are the focus required of women; Dior skin care products bring the perfect combination of technology and pleasure

In 1947, Dior introduced his first fashion series: rapidly put away the waist highlight curves compared with the chest, and calf length black wool skirt with delicate folds point to, together with modified compact shoulder line, subversion everyone's eyes, is called "New Look", meaning Dior brought a new face of women. Indeed, Dior beauty of women post-war reconstruction, set the high 50's elegant taste, but also to Christian Dior's name, deeply imprinted in the minds of women and the history of 20th century fashion.

Dior has become a classic, in addition to its innovation with elegant design has also brought on many outstanding young designers. Yves Saint Laurent, Marc Bohan, Gianfranco Ferre and John Galliano at Dior died after having taken over, the extraordinary skill of the Dior design of the momentum into the vertex, and they uphold the spirit of the design are the same - Dior's exquisite tailoring. In 2001 the French designer Hedi Slimane took over the renamed DIOR HOMME, his design emphasizes the perfect line, ultra-small size of the garment through the lean, young male model takes on a somewhat morbid sense of beauty, attracts the world .

Today, Dior's brand range in addition to high fashion, and it has long extended to perfumes, furs, sweaters, underwear, cosmetics, jewelry and shoes and other fields, keep trying, innovation has always maintained an elegant style and taste. In 1947, after World War II, the world's fashion center of Paris in the reconstruction process, Dior and made indelible contributions; in 2005, Christian Dior's birth centenary today, Dior continued to bring new people to experience life and wear .

January 1905, was born in Normandy, France

1920 -1 925 years, studying political science

1928 -1 931 years, art dealers

1931 -1937, the freelance designer

1937 -1,939 years, Piguet (leather cover) assistant designer clothing store

1941 -1947 years, Lelong (Lelong) designer clothing store

1946, set up their own shop

In 1935, the early independence, Dior has gone through a very dark time. He had a small daily newspaper advertising in search of work opportunities, he did not have a fixed address, sometimes living with friends, sometimes sleeping in the streets, hungry for a meal, eat a meal and eventually got tuberculosis. Nevertheless, Dior never collapse under.

One day when they can not work Dior into deep adversity, a fashion industry friend suggested that he painted a number of fashion design, the plan has become very popular. Each design is fully revealed his unique talent show, he firmly grasp the dynamics of life, so in every design is brought to life.

In 1937, he finally became "Piguet" the company's fashion designers. At this time, the outbreak of World War II, Dior was forced to leave Paris with their families. When he return to Paris, his "Piguet" a fashion designer's position has been replaced by others, he had become an assistant. Dior was already over 40, and his friends are successful career around the turn of Dior make things happen.

Years of trying and failed to make the maturing Christian Dior, he clearly aware of her own talent. He was a born designer, from the never studied tailoring, sewing skills, but the concept of cut clear in their minds, feel they are very sensitive to the ratio.

In 1946, Dior by chance, Mr. chance encounter business tycoon Marcel Boussac, the two hit it off, with 85 employees and capital invested 6 million enamel Lang's first Christian Dior shop in Paris's most elegant and prestigious Montaigne Avenue 30, the official creation of the shop, decorated with Mr. Dior's favorite color and gray two main French Louis XVI style.

February 12, 1947, this is a glorious day, Dior opened his first haute couture show, launched the first fashion line, called the "new style" (New Look). The fashion has a distinct style: not drag skirt length, the stressed women breast abundant buttocks, slim waist, soft shoulder-shaped curve, breaking the post-war women's conservative old-fashioned lines. This style sensation in Paris and the whole Western world, people left a deep impression, so Dior fame in the fashion industry. When the model one by one in front, people could hardly believe their eyes: It put a big round table skirt, then waist, then the tall chest, there are half-covered her eyes with slanting to the label ... ... Suddenly people to scare up, sitting in the audience as the ladies themselves were wearing short skirts and jackets strapped to his body began to feel upset, disturbed. Dior this day a great success.

Soon, Dior fashion with his first series of the "new fashion" successfully rise to the career development of the other side of the Atlantic - the United States. The news quickly spread throughout New York, Dior finally Seventh Street in New York (famous for the street) to take root. Dior's coming to Europe once Zengyin war cut off contacts with the "Uncle Sam" bring home the unique charm of European style and color. People began to leave short skirts, lantern sleeves, flat heeled shoes and fancy hats broccoli. Dior's design also broke the pre-war blockbuster Chanel (Chanel) fashion. Dior that cover half the face of the wide-brimmed hat and put on a large rustling skirt, allow people to recall to the more classical era. This is a new style Dior stress.

Dior creation in the second bold use of black. That pure wool black dress skirt around the perimeter as much as 40 meters. Dior will be the second phase of work named "Dierame".

Subsequently, Dior planned his career to Cuba, Mexico, Canada, Australia, Britain and other countries. Just a few years around the world to establish a large business network.

1947, to "Miss Dior" perfume smell named the world's first bottle, followed by "Diorama", "Diorissimo" have known.

50's launch of the "vertical style" and "tulip shape" is the feminization of the Dior fashion design to promote the performance.

In 1952, Dior began to relax the waist curve, raising her skirt hem.

1953, which takes skirt bottom edge up to 40 cm from the ground, so that the European community uproar.

1954, designed to reduce the much shoulder width, increasing the skirt hem of the "H" type, and released the same year "Y-type", "spindle" series, are all sensational. The simple linear design of the young, he still embodies the kind of delicate ornate style, and always follow the traditional female standards.

1985, "Poison" appeared.

1991, "Dune" come out.

1995, "DolceVita" come out.